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Europa Universalis V

Paradox Interactive
2025
Strategy · Branding · Key Art

What began as Project Caesar became Europa Universalis V. Brand workshops with Paradox's stakeholders, a custom typeface, Universalis, drawn with Martin Schmetzer, and the key art that closed the piece.

A thirty-year franchise, repositioned from the ground up.
Brand strategy and creative direction, brokendoll. Typeface with Martin Schmetzer.
Hero key art, rider and armies
Hero key art, rider and armies
Key art concept sketch
Key art concept sketch
Campaign end card, pre order call to action
Campaign end card, pre order call to action

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